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Consumer behavior, an information processing perspective : Brian Sternthal, C. Samuel Craig
Consumer behavior, an information processing perspective : Brian Sternthal, C. Samuel Craig
- 자료유형
- 단행본
- 81013809 //r88
- ISBN
- 0131692844
- 미국회청구기호
- HB820-.S73
- DDC
- 658.8/342-19
- 서명/저자
- Consumer behavior, an information processing perspective : Brian Sternthal, C. Samuel Craig
- 발행사항
- Englewood Cliffs, N.J. : Prentice-Hall, c1982.
- 형태사항
- xix, 358 p. : ill. ; 24 cm.
- 주기사항
- Includes indexes.
- 서지주기
- Bibliography: p. 327-342.
- 일반주제명
- Consumers.
- 일반주제명
- Consumer behavior.
- 기타저자
- Craig, C. Samuel.
- 청구기호
- 658.8342 S839C
- Control Number
- ydul:25333