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Strategic marketing for educational institutions : Philip Kotler, Karen F.A. Fox
Strategic marketing for educational institutions : Philip Kotler, Karen F.A. Fox
- 자료유형
- 단행본
- 84024766
- ISBN
- 0138514038
- 미국회청구기호
- LB2806-.K67 1985
- DDC
- 370/.68/8-19
- 저자명
- Kotler, Philip.
- 서명/저자
- Strategic marketing for educational institutions : Philip Kotler, Karen F.A. Fox
- 발행사항
- Englewood Cliffs, N.J. : Prentice-Hall, c1985.
- 형태사항
- xv, 396 p. : ill. ; 24 cm.
- 서지주기
- Includes bibliographies and index.
- 일반주제명
- Education Marketing.
- 일반주제명
- Public relations Schools.
- 일반주제명
- Educational planning.
- 기타저자
- Fox, Karen F. A., , 1944-
- 청구기호
- 370.688 K87S
- Control Number
- ydul:27662