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Public relations : strategies and tactics
Public relations : strategies and tactics
- 자료유형
- 단행본
- ISBN
- 0321015479
- 청구기호
- 659.2 W667P
- 서명/저자
- Public relations : strategies and tactics / Dennis L. Wilcox ; Phillip H. Ault ; Warren K. Agee.
- 판사항
- 5th ed.
- 발행사항
- New York : Longman, 1998.
- 형태사항
- xxiv, 584 p., [8] p. of plates : ill. (some col.) ; 25 cm.
- 서지주기
- Includes bibliographical references (p. 555-565) and index.
- 일반주제명
- Public relations
- 기타저자
- Ault, Phillip H.
- 가격
- 가격불명
- Control Number
- ydul:64786
