11
Narayanan, V. K.
| Prentice Hall |
2001
12
Murdick, Robert G.
| Prentice-Hall |
1984
14
Kotler, Philip.
| Prentice-Hall |
1984
15
Mandell, Maurice I.
| Prentice-Hall |
1981
16
Hersey, Paul.
| Prentice-Hall |
1982
18
Hax, Arnoldo C.
| Prentice Hall |
1984
19
Vernon, Raymond,
| Prentice-Hall |
1986
20
Hall, Randolph W.,
| Prentice Hall |
1991